Tuesday, December 30, 2014

Auto Dealer Products that Draw Attention!

When you pay attention to detail, people take notice. It’s the little things that make all the difference, especially when it comes to auto sales! When you have all the right auto dealer products, your investments will pay off. When it comes to making the custom feel special, there are few inexpensive things that you should keep on hand!

Air fresheners, for instance, are a nice addition to a car! Not only do they keep a car smelling great, but having your logo on them will keep your brand within inches of your customer. In an industry as competitive as auto sales and repair, making sure your business is in the good graces of your customers is of utmost importance! Making sure that your name is the first name that customers think of when they need a new car or repairs is just as important – and keeping that name at eye level is a great way to remind them of the great service they’ve receive before.

Key fobs are also a good use of auto dealer products that reminds the customer of good service. People always have their keys on them, and with a quality key fob, you can constantly have your name in their pockets.

License plate frames are like mobile advertising. These are some of the most basic auto dealer products to have. The more cars you have driving around in your area, the more free, mobile advertising you have!

Wednesday, December 17, 2014

Car Dealer Supplies You Should Have But Might Not Already!

We often get feedback regarding the quality of our car dealer supplies. Sometimes we are able to provide dealers with promotional or utility supplies that they may have never even used before. Sure, having a storage closet filled with hood signs, balloons and promo trinkets is not uncommon, but there have been quite a few folks telling us how great these products worked for their business.

Price Magnets: Promotional car magnets are not anything new, but a lot of dealers still use paper or markers to display prices. For larger lots, these methods are quick and easy, but we’ve received praise for the effectiveness of our promotional car magnets. We offer vinyl digits that are easy to apply and remove. Using these car dealer supplies is a good idea if you live in a rainy area or want to draw attention to a particular vehicle.

New Streamers: You’d be surprised with the amount of dealers who have been using the same old streamers for years. No matter the occasion, the old faded streamers make an appearance and subsequently get ignored. Believe it or not, bright new streamers can give your dealership a facelift. And with car dealer supplies like new streamers being so inexpensive, it’s worth it to replace the old ones!

Wacky Waving Inflatable Arm Flailing Tube Men: These guys are a little goofy, but they always draw attention. Sending up one of these guys during a big sale will definitely get some eye balls and is a great addition to your advertising arsenal. No matter how silly you may think they are, they are essential car dealer supplies.

Wednesday, December 3, 2014

Stock up on Automotive Forms and Rest Easy!

In the world of high speed internet, tablets and smartphones; the world has been using less and less paper. This is great for the environment, but as a business owner, you know that certain documents must have hard copies. There is still an incredible demand for automotive forms. With more cars on the road than ever before, automotive forms are important parts of your business that you should not neglect.

Making sure that you have a filing drawer has an abundance of essential automotive forms is your duty as a manager or owner. While the thought of running out may have never crossed your mind, it’s not as uncommon as you would think to have something like that happen. Whether it’s a blank invoice, purchase agreement, or even a daily floor control log – these crucial automotive forms play a very important role in the organization and success of your business.

While we have all made an effort to use less paper, there are still automotive forms that you must keep handy. Having physical records also puts people at ease. When a customer has a carbon copy of an official document in hand, they feel confident and comfortable in a transaction.

No matter the age of a customer, people are still happier when they have a form in hand. So make sure you are fully stocked on automotive forms and make sure you have the correct form as well! Whether it’s an essential form like an odometer disclosure statement or something along the lines of a general voucher statement – automotive forms are a small, yet, important part of your inventory that you can’t live without.

Wednesday, November 19, 2014

The Importance of Employee Recognition

No matter what business you’re involved in, employee morale is important. The satisfaction of your employees can have a direct effect on the satisfaction of your customers, which is why you should strive to create a stress-free and inviting environment. Plus, your employees always deserve recognition for the hard work that they do! There are so many ways to show your employees that you care. Here are some effective ways to do just that.

One way to ensure your staff is happy is to organize outings that take place outside the usual work place. Plan a night where you and your staff can get outside of the workplace and connect with each other in ways other than simply being co-workers.

Let your staff know that you’re appreciative of their efforts. Often, we forget to recognize the good work that an employee does. Don’t let this happen! Acknowledge their efforts and thank them daily for the work that they do.

Consider purchasing your staff sweatshirts or travel mugs, personalized with their name and your business. Purchasing promotional items for them will show that they are an asset to your business and that you are glad to have them be a part of your team. 

It’s essential that we keep employees and staff happy and eager about the work that they do. Show them you appreciate their hard work with some of these simple tactics!   

Monday, November 10, 2014

Make Your Showroom Shine

There’s no hiding that car shopping is exciting! When your customers walk into your dealership, you want to enhance that excitement, not hide it! That’s why keeping your showroom spick and span is so important.  But it’s more than simply having shiny cars and smiling sales people. Here are some ways to ensure that you have a truly outstanding showroom.

  1. Clean, clean, clean. We can’t stress how important a clean showroom is. The way you display your cars could make or break a sale. Keep your cars waxed, your floors shined, your windows streak-free, and your desktops well dusted.
  2. Entice the buyers with car bows. Think about how exciting it is to receive a gift wrapped in a perfect bow. Details like this are all the more enticing for your customers and they’re sure to feel excited immediately upon walking into the door.
  3. Business-customized forms and stationary will keep your salesroom looking consistent and professional. There are a ton of options to choose from, from customized note-pads to formal appraisal and tracking forms.
  4. Auto dealership promotional items can be used to further amp up your customers for the purchase of their new car. Items like business-customized balloons, pens, and coloring books will keep your customers excited to be walking into your dealership.

Think of your showroom as a fun and enticing environment, ready to welcome each and every guest that walks in the door. With these simple steps you’re sure to have a shining showroom! 

The Power of Promotional Items

When you’re involved in the automotive industry, it’s important to stand out amongst the crowd. You want your business to be recognized, considered a go-to for those seeking automotive services. One of the best ways to do that is by offering auto dealership promotional items! There are many ways that promotional items can benefit your business. Not only do these items help your business to remain in the minds of your customers, but it gives an engaging personality to your services.

Here are some of the ways that promotional items can help your automotive service:

  • A promotional item can be a daily reminder of the services that your customer was provided. Items such as a coffee mug, air freshener, or pen are used daily. That means whenever your customers use those items, they will be sure to think of the great service that your business provided!
  • Reaching a mass audience is also possible through promotional items such as car decals or umbrellas. These kinds of items are used by current customers, only to be seen by those around them (potential customers!).
  • Turn your business into an easily recognizable brand with the help of daily-used promotional items. Every business strives to make their business known throughout their community. By utilizing promotional items you’re ensuring that your business becomes more present throughout the community, which means that your business will become greatly recognized.
Promotional items can help transform your automotive business into a highly recognized go-to for consumers.